Nollywood actress and filmmaker, Omoni Oboli, has emphasized the importance of popularity in the Nigerian film industry. According to Oboli, an actor’s level of fame plays a significant role in determining their casting opportunities.

In a recent interview, Oboli stated that the more well-known an actor is, the more jobs they receive. She noted that visibility often translates into more work, making popularity a valuable asset for any performer aiming to succeed in Nollywood.
Oboli emphasized that this phenomenon is not unique to Nollywood, but rather a global trend. She explained that audiences tend to prefer watching movies featuring familiar faces, which drives the demand for popular actors.
However, Oboli also highlighted the industry’s ability to create new favorites by consistently featuring lesser-known actors in roles, thereby increasing their popularity and demand.